Community Health Workers: Communicating Risk Messages

Risk & Crisis Communication
Online Course
1 hour
Texas A&M University
Training and Education Collaborative PERLC
Emergency Preparedness for Vulnerable Populations
Emergency Public Information and Warning

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It is important during an emergency event to convey complex information clearly and simply. This train-the-trainer activity was designed for promotores to provide information, ideas, and learning activities on communicating risk messages to the community.

Learning Objectives: 
  • Define risk communication
  • List examples of health risk communication
  • Name the differences between acceptable and unacceptable risks
  • State the importance of interacting with your community
  • Determine the risks that are of concern to your community
  • Define segments of the target population in your community through six simple steps
  • List the action items performed before the meeting
  • Describe the components of a typical presentation
  • Learn additional guidelines for effective public meetings
  • List the seven cardinal rules for communicating risk
  • Use tips and guidelines for effective communication
  • Define how to build credibility with the public
  • Name typical pitfalls of communicating risk messages
  • List the 10 deadly sins of communication
  • Avoid the myths that interfere with development of a communication program and take action
PHEP Capabilities: 
Community Preparedness
Emergency Public Information and Warning