Public Communication of Risk in 21st Century: Promises and Challenges

Topic: 
Risk & Crisis Communication
Format: 
Online Course
Time: 
1 hour
Level: 
Introductory
University: 
Harvard University
PERLC: 
Harvard School of Public Health PERLC

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Description: 

This course addresses the principles of public communication. The goal of the course is to improve one’s ability on how to communicate risk, recognize people’s reactions to risk information, understand the role of social contextual factors in generating and receiving risk information, and recognizing challenges associated with communicating risk in the 21st century. Learning objectives focus on ‘using principles of crisis and risk communication,’ which is competency 2.2 under Communicate and Manage Information.

Learning Objectives: 
  • Understand what “risk communication” is and how to communicate risk
  • Recognize how people react to risk information
  • Understand the role of social contextual factors in generating and receiving risk information
  • Understand the challenges in communicating risk in the 21st Century
PHEP Capabilities: 
Emergency Public Information and Warning
Information Sharing